Items related to MARKETING ENGRG: COMPTR ASSISTED MKTG ANALY

MARKETING ENGRG: COMPTR ASSISTED MKTG ANALY - Hardcover

Lilien, Gary L.

 
9780321014177: MARKETING ENGRG: COMPTR ASSISTED MKTG ANALY
Hardcover
ISBN 10: 0321014170 ISBN 13: 9780321014177
Publisher: Prentice Hall, 1997

This specific ISBN edition is currently not available.

Synopsis

This text aims to educate and train marketing engineers to translate concepts into context-specific operational approaches using analytical, quantitative and computer modelling techniques.

"synopsis" may belong to another edition of this title.

Publisher
Prentice Hall
Publication date
1997
Language
English
ISBN 10 
0321014170
ISBN 13 
9780321014177
Binding
Hardcover
Number of pages
400

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Other Popular Editions of the Same Title

9780321001948: Marktg Engrg Hardcovr Main Txt Compnt Pkg: Computer-Assisted Marketing Analysis and Planning

Featured Edition

ISBN 10:  032100194X ISBN 13:  9780321001948
Publisher: Prentice Hall, 1997
Hardcover