Strategic Management: Competitiveness and Globalization : Concepts

Hitt, Michael A.; Ireland, R. Duane; Hoskisson, Robert E.

ISBN 10: 031404339X ISBN 13: 9780314043399

Publisher: Cengage Learning, 1980

Synopsis

Strategic Management: Comptetiveness and Globalization, Concepts, 3e explores how firms achieve strategic competitiveness, emphasizing integration of resources and capabilities to obtain a sustainable competitive advantage. The text focuses the strategic management process on the outcome and integrates the resource-based view of the firm with the more traditional I/O model. The text emphasizes global issues, competitive forces, and the implementation of a strategic plan/process. The hot topics of corporate governance, TQM, core competencies, strategic alliances, corporate entrepreneurship are covered among others.

Edition details

• Publisher: Cengage Learning
• Publication date: 1980
• Language: English
• ISBN 10: 031404339X
• ISBN 13: 9780314043399
• Binding: Misc. Supplies
• Number of pages: 408