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Linguistic Cultures of the World: A Statistical Reference (Cross-cultural Statistical Encyclopaedia of the World): 2 (Cross-Cultural Statistical Encyclopedia of the World) - Hardcover
This work is an examination of borderless markets where national boundaries are no longer the relevant criteria in making international marketing, economic planning, and business decisions. Understanding nonpolitical borders is especially important for products and industries that are culture bound and those that require local adaptation. Language is often one critical factor that affects economic development, demographic behavior, and general business policies around the world. Over 130,000 statistics are provided for over 460 language groups covering a number of social, economic, and business variables. A significant review of literature is also included.
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"Although the volumes are valuable as a set, each volume is also complete in itself... The set is very useful as a starting point for economists, social scientists, and those interested in cross-cultural studies. It is recommended for academic libraries."-Choice
?Although the volumes are valuable as a set, each volume is also complete in itself... The set is very useful as a starting point for economists, social scientists, and those interested in cross-cultural studies. It is recommended for academic libraries.?-Choice
About the Author:
?Although the volumes are valuable as a set, each volume is also complete in itself... The set is very useful as a starting point for economists, social scientists, and those interested in cross-cultural studies. It is recommended for academic libraries.?-Choice
PHILIP PARKER is an Associate Professor at the European Institute of Business Administration (INSEAD) in Fontainebleau, France, where he teaches graduate courses in multivariate statistics, strategic marketing, and international marketing. He is the author of Climatic Effects on Individual, Social, and Economic Behavior (Greenwood, 1995).
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- PublisherGreenwood Press
- Publication date1997
- ISBN 10 031329769X
- ISBN 13 9780313297694
- BindingHardcover
- Number of pages450
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Book Description Hardcover. Condition: new. Hardcover. This work is an examination of borderless markets where national boundaries are no longer the relevant criteria in making international marketing, economic planning, and business decisions. Understanding nonpolitical borders is especially important for products and industries that are culture bound and those that require local adaptation. Language is often one critical factor that affects economic development, demographic behavior, and general business policies around the world. Over 130,000 statistics are provided for over 460 language groups covering a number of social, economic, and business variables. A significant review of literature is also included. This work is an examination of borderless markets where national boundaries are no longer the relevant criteria in making international marketing, economic planning, and business decisions. Language is often one critical factor that affects economic development, demographic behavior, and general business policies around the world. Shipping may be from multiple locations in the US or from the UK, depending on stock availability. Seller Inventory # 9780313297694
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Linguistic Cultures of the World A Statistical Reference Crosscultural Statistical Encyclopaedia of the World 2 CrossCultural Statistical Encyclopedia of the World
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Linguistic Cultures of the World A Statistical Reference Crosscultural Statistical Encyclopaedia of the World 2 CrossCultural Statistical Encyclopedia of the World
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Book Description Gebunden. Condition: New. Dieser Artikel ist ein Print on Demand Artikel und wird nach Ihrer Bestellung fuer Sie gedruckt. This work is an examination of borderless markets where national boundaries are no longer the relevant criteria in making international marketing, economic planning, and business decisions. Language is often one critical factor that affects economic develop. Seller Inventory # 446883915
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Book Description Buch. Condition: Neu. nach der Bestellung gedruckt Neuware - Printed after ordering - This work is an examination of borderless markets where national boundaries are no longer the relevant criteria in making international marketing, economic planning, and business decisions. Understanding nonpolitical borders is especially important for products and industries that are culture bound and those that require local adaptation. Language is often one critical factor that affects economic development, demographic behavior, and general business policies around the world. Over 130,000 statistics are provided for over 460 language groups covering a number of social, economic, and business variables. A significant review of literature is also included. Seller Inventory # 9780313297694
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