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Synopsis
The Bronfmans family story is a fascinating and improbable saga. It is dominated by "Mr Sam," the single greatest figure in the history of the liquor business, the man who made drinking whisky respectable in the United States and built Seagram into the first worldwide empire in wine and spirits.After Sam's death in 1971, his oldest son, Edgar, maintained the business, and masterminded a major coup when he translated a small investment in oil made by his father into a 25 per cent stake in the mighty DuPont company.But in the 1990's, Edgar allowed his son Edgar, Jr to play media tycoon. The stake in Dupont was sold and reinvested in Universal, which was practically given away in a merger with French media giant Vivendi. When the bubble burst, the family lost Seagram and an untold fortune.The story of this amazing family is about more than booze and business.
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About the Author
Nicholas Faith is a distinguished veteran journalist, a former senior editor at The Economist and the London Sunday Times. He also founded and was chairman of the International Spirits Challenge, now the most prestigious event of its kind in the world. He has written twenty-three books, including The Winemakers of Bordeaux and Safety in Numbers: The Mysterious World of Swiss Banking.
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The Bronfmans: The Rise and Fall of the House of Seagram
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The Bronfmans: The Rise and Fall of the House of Seagram
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The Bronfmans: The Rise and Fall of the House of Seagram
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The Bronfmans: The Rise and Fall of the House of Seagram
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Paperback. Condition: Fair. Tells the story of the man who made drinking whisky respectable in the United States and built Seagram into the worldwide empire in wine and spirits. Seller Inventory # 00101513372
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Paperback. Condition: Fair. Tells the story of the man who made drinking whisky respectable in the United States and built Seagram into the worldwide empire in wine and spirits. Seller Inventory # CIN0312332203A
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The Bronfmans: The Rise and Fall of the House of Seagram
Seller: Mad Hatter, West Kelowna, BC, Canada
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Condition: Near Fine. A tight and unmarked copy-" The story of the Bronfman family is a fascinating and improbable saga. It is dominated by Mr. Sam, the single greatest figure in the history of the liquor business, the man who made drinking whiskey respectable in the United States and who in the 1950s and 1960s built Seagram into the first worldwide empire in wine and spirits. After Sam's death in 1971, his oldest son, Edgar, maintained the business, though he was distracted by his matrimonial problems. Nevertheless, in the 1980s he masterminded a major coup when he translated a small investment in oil made by his father into a 25 percent stake in the mighty DuPont company. But in the 1990s, Edgar allowed his second son, Edgar Jr., to indulge his ambition to become a media tycoon. The stake in DuPont was sold, and the money was reinvested in Universal, the film and theme-park empire. Edgar Jr. then paid more than $10 billion to buy Polygram Records and thus fulfilled his fancy to be king of the world's music business. But at the same time, he remained in charge of the liquor business, which started to stagnate-indeed, to fall apart. Then came the final disaster when the increasingly divided family sold out to Jean-Marie Messier, the overreaching empire builder of Vivendi, the French conglomerate. But the story of this amazing family over the past century is about more than booze and business. The Bronfmans is a spectacular account that details the larger-than-life personalities and bitter rivalries that have made the family so famous and, sometimes, so infamous." About the Author: Nicholas Faith is a distinguished veteran journalist and a former senior editor at The Economist and the London Sunday Times. He also founded and was chairman of the International Spirits Challenge, now the most prestigious event of its kind in the world. Seller Inventory # 21521
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The Bronfmans: The Rise and Fall of the House of Seagram
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paperback. Condition: New. In shrink wrap. Looks like an interesting title! Seller Inventory # Q-0312332203