"synopsis" may belong to another edition of this title.
Setting the Scene: Media in Context
The Language of Study
Audience: The Uses We Make of Media
Purpose, Role and Performance
The News: Close Encounters with Reality
Ways and Means: How Media Go About Producing the Message
You Think You Have Problems? Pressures and Constraints on the Media
In the Wake of Magellan: Research as Exploration
Ownership and Control: Media Issues
Prising Open the Black Box: Media Effects Revisited
Cyberspace Calling?
Notes
Glossary
"About this title" may belong to another edition of this title.
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Book Description Condition: New. pp. 328. Seller Inventory # 26358382691
Book Description Condition: New. pp. 328. Seller Inventory # 355189692