Send: The Essential Guide To Email For Office And Home - Hardcover

Shipley, David; Schwalbe, Will

Hardcover

ISBN 10: 0307263649 ISBN 13: 9780307263643

Publisher: Alfred a Knopf Inc, 2007

Synopsis

When should you email, and when should you call, fax, or just show up?

What is the crucial—and most often overlooked—line in an email?

What is the best strategy when you send (in anger or error) a potentially career-ending electronic bombshell?

Enter Send. Whether you email just a little or never stop, use a desktop or a handheld, here, at last, is an authoritative and delightful book that shows how to write the perfect email—at work, at school, or anywhere. Send also points out the numerous (but not always obvious) times when email can be the worst option and might land you in hot water (or even jail!).

The secret is, of course, to think before you click. Send is nothing short of a survival guide for the digital age—wise, brimming with good humor, and filled with helpful lessons from the authors’ own email experiences (and mistakes). In short: absolutely e-ssential.

About this title

Review

"An informative, entertaining, thorough, and thoughtful book. . . . Much of their advice would apply equally well to old-fashioned letters; it's common sense, mingled with some basic principles of etiquette and grammar. But the authors present this advice concisely and often amusingly, with real-life examples of email gone bad. . . . I wish I'd read this book long ago."
-Dave Barry, "The New York Times Book Review"
"With the publication of their book, "Send," they have put themselves forward as the genre's Strunk and White."
-Nick Paumgarten, "The New Yorker"
""Send" is an easy to read primer, full of practical tips for every emailer."
--Bob Eckert, Charman and CEO, Mattel, Inc.
"Given email's brief history, there's no established etiquette for usage, which is why this primer is so valuable. It promises the reader hope of becoming more efficient and less annoying, reducing danger of a career-ending blunder."
--"Publishers Weekly"
""Send" can help any of us send emails that build better business relationships and get better results."
--Spencer Johnson, M.D., author of "Who Moved My Cheese?"
"It should not have taken until 2007 for someone to write the definitive tome on email. "Send" is to email what "The Elements of Style" is to writing. Thank God it's here at last. (BCC: David Shipley and Will Schwalbe)"
--Guy Kawasaki, author of "The Art of the Start"
"This is just the book I've been waiting for."
--Bill Bryson
"A fascinating, entertaining, and, above all, informative look at email--and how it changed the way we communicate with one another. What Strunk and White is to style, this book is to email. It's a terrific read. I highlyrecommend it."
--Charles Osgood
"The Internet has finally found its Emily Post. If after you've read this you fail to change your emailing habits, you're doomed. Read it or weep."
--Michael Lewis, author of "The Blind Side" and "Moneyball"

Informative, entertaining, thorough, and thoughtful. Dave Barry, The New York Times Book Review
Read it or weep. Michael Lewis
Handy . . . Written with concision and good sense. The Wall Street Journal
Witty and wily . . . Fun to read. O, The Oprah Magazine

With Shipley and Schwalbe s excellent instructions in hand we can email as confidently as we load the dishwasher and turn on the microwave. New York Review of Books
This is just the bookI ve been waiting for. Bill Bryson
Send can help any of us send emails that build better business relationships and get better results. Spencer Johnson, M.D., author of Who Moved My Cheese?
Witty and wise . . . Send is far more than Miss Manners for the Web; it s brimming with fascinating insights. . . . [It] should make Shipley and Schwalbe the Strunk and White for the Web. Daniel Goleman
Send is an easy to read primer, full of practical tips for every emailer. Bob Eckert, Charman and CEO, Mattel, Inc.
The definitive tome on email. Send is to email what The Elements of Style is to writing. Thank God it s here at last. (BCC: David Shipley and Will Schwalbe) Guy Kawasaki, author of The Art of the Start
A fascinating, entertaining, and, above all, informative look at email and how it changed the way we communicate with one another. What Strunk and White is to style, this book is to email. It s a terrific read. I highly recommend it. Charles Osgood"

"Informative, entertaining, thorough, and thoughtful." --Dave Barry, The New York Times Book Review

"Read it or weep." --Michael Lewis

"Handy . . . Written with concision and good sense." --The Wall Street Journal

"Witty and wily . . . Fun to read." --O, The Oprah Magazine

"With Shipley and Schwalbe's excellent instructions in hand we can email as confidently as we load the dishwasher and turn on the microwave." --New York Review of Books

"This is just the book I've been waiting for." --Bill Bryson

"Send can help any of us send emails that build better business relationships and get better results." --Spencer Johnson, M.D., author of Who Moved My Cheese?

"Witty and wise . . . Send is far more than Miss Manners for the Web; it's brimming with fascinating insights. . . . [It] should make Shipley and Schwalbe the 'Strunk and White' for the Web." --Daniel Goleman

"Send is an easy to read primer, full of practical tips for every emailer." --Bob Eckert, Charman and CEO, Mattel, Inc.

"The definitive tome on email. Send is to email what The Elements of Style is to writing. Thank God it's here at last. (BCC: David Shipley and Will Schwalbe)" --Guy Kawasaki, author of The Art of the Start

"A fascinating, entertaining, and, above all, informative look at email--and how it changed the way we communicate with one another. What Strunk and White is to style, this book is to email. It's a terrific read. I highly recommend it." --Charles Osgood

About the Author

David Shipley is the deputy editorial page editor and Op-Ed page editor of The New York Times, where he has also served as national enterprise editor and senior editor at The New York Times Magazine. Previously, he was executive editor of The New Republic and a senior presidential speechwriter in the Clinton administration.

Will Schwalbe is senior vice president and editor in chief of Hyperion Books. Previously he was a journalist, writing articles and reviews for such publications as The New York Times, the South China Morning Post, Insight for Asian Investors, Ms. Magazine, and Business Traveller Asia.

Edition details

• Publisher: Alfred a Knopf Inc
• Publication date: 2007
• ISBN 10: 0307263649
• ISBN 13: 9780307263643
• Binding: Hardcover
• Language: English
• Number of pages: 247