This volume is a guide to the advertising industry. Focusing on account planning, it demonstrates ways of communicatiing a brand in a motivating way, in order to grab the attention of a target audience.
"synopsis" may belong to another edition of this title.
Seller: WorldofBooks, Goring-By-Sea, WS, United Kingdom
Paperback. Condition: Very Good. The book has been read, but is in excellent condition. Pages are intact and not marred by notes or highlighting. The spine remains undamaged. Seller Inventory # GOR001683161
Quantity: 1 available
Seller: AwesomeBooks, Wallingford, United Kingdom
Paperback. Condition: Very Good. How to Plan Advertising This book is in very good condition and will be shipped within 24 hours of ordering. The cover may have some limited signs of wear but the pages are clean, intact and the spine remains undamaged. This book has clearly been well maintained and looked after thus far. Money back guarantee if you are not satisfied. See all our books here, order more than 1 book and get discounted shipping. Seller Inventory # 7719-9780304701438
Quantity: 2 available
Seller: Bahamut Media, Reading, United Kingdom
Paperback. Condition: Very Good. This book is in very good condition and will be shipped within 24 hours of ordering. The cover may have some limited signs of wear but the pages are clean, intact and the spine remains undamaged. This book has clearly been well maintained and looked after thus far. Money back guarantee if you are not satisfied. See all our books here, order more than 1 book and get discounted shipping. Seller Inventory # 6545-9780304701438
Quantity: 2 available
Seller: Better World Books Ltd, Dunfermline, United Kingdom
Condition: Very Good. Former library copy. Pages intact with possible writing/highlighting. Binding strong with minor wear. Dust jackets/supplements may not be included. Includes library markings. Stock photo provided. Product includes identifying sticker. Better World Books: Buy Books. Do Good. Seller Inventory # GRP81212708
Quantity: 1 available
Seller: Reuseabook, Gloucester, GLOS, United Kingdom
Paperback. Condition: Used; Good. Dispatched, from the UK, within 48 hours of ordering. This book is in good condition but will show signs of previous ownership. Please expect some creasing to the spine and/or minor damage to the cover. Seller Inventory # CHL4608112
Quantity: 1 available
Seller: Hamelyn, Madrid, M, Spain
Condition: Como nuevo. : Este libro está cuidadosamente estructurado para seguir la secuencia básica de tareas con las que se preocupa un planificador. Hay capítulos sobre la formulación de la estrategia central, cómo transformar esa estrategia en un resumen inspirador, evaluar la efectividad de la publicidad y la influencia más amplia de la planificación. How to Plan Advertising es un libro claro, informativo y entretenido, escrito para cualquier persona interesada en la forma en que se desarrolla la publicidad en las agencias. Proporciona una base de conocimiento para aquellos que se embarcan en una carrera en publicidad, y es una referencia esencial para todos los estudiantes de negocios y marketing. EAN: 9780304701438 Tipo: Libros Categoría: Negocios y Economía Título: How to Plan Advertising Autor: Account Planning Group Editorial: Cengage Learning EMEA Idioma: en Páginas: 201 Formato: tapa blanda. Seller Inventory # Happ-2023-03-06-bd837c95
Seller: BennettBooksLtd, Los Angeles, CA, U.S.A.
Paperback. Condition: New. In shrink wrap. Looks like an interesting title! Seller Inventory # Q-0304701432