Small Business Management: Resource Based Approach for the Hospitality and Tourism Industries - Softcover

Boer, Andrew; Etc.; Thomas, Rhodri; Webster, Michelle

 
9780304334414: Small Business Management: Resource Based Approach for the Hospitality and Tourism Industries
Softcover
ISBN 10: 0304334413 ISBN 13: 9780304334414
Publisher: Cassell Illustrated, 1997

Synopsis

One of a series of resource-based books on hospitality and tourism, this text assumes some previous experience on the part of the student. Functioning as an integrated guide to small business management, it covers business planning, accounts, marketing, staff management, customer relations, cash flow and franchising. Each chapter has review questions, extension questions and practical exercises.

"synopsis" may belong to another edition of this title.

About the Author

Andrew Boer is Senior Lecturer at the Department of Service Industries, Bournemouth University.

"About this title" may belong to another edition of this title.

Publisher
Cassell Illustrated
Publication date
1997
Language
English
ISBN 10 
0304334413
ISBN 13 
9780304334414
Binding
Paperback
Number of pages
64

Other Popular Editions of the Same Title

9780304338580: Small Business Management: A Resource-Based Approach for the Hospitality and Tourism Industries (Level 3) (Resource-based books for the hospitality & tourism industries)

Featured Edition

ISBN 10:  0304338583 ISBN 13:  9780304338580
Publisher: Cengage Learning EMEA, 1997
Hardcover