Everybody knows that most mergers regularly fail to deliver the promised benefits, in fact many actually destroy value. This is especially so where there are complex clashes of corporate or national culture to take into account. And yet the potential prize of a successful operation is great, so how do you make them work? A team of the Institute of Management Development's top professors, including Jaques Horowitz, Don Marchand, Benoit Leleux and Vladimir Pucik, lead by Piero Morosini, have examined all the major elements of M&A activity to present the first academically sound but ruthlessly pragmatic guide for senior managers involved in complex cross-cultural mergers.
Building on detailed studies of major mergers, including AstraZeneca, Pwc, DailerChyrsler and Aventis, the authors set out the strategic and financial issues managers need to consider at the outset of a project, including the factors that can lead senior managers in to massively overvaluing an acquisition target.
The book deals with the implementation of a merger - the details where things most often go wrong. Most importantly it considers how to blend the human and social capital, where much of the potential value of a merger lies.
The return of M&A ... Mergers and acquisitions - or, more prosaically, consolidation - are back on the agenda FT April 22 2002
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Piero Morosini is Professor of International Management, M&As and Environmental Management at IMD. Previously he was a full professor at the European Business School, a guest professor at St. Gallen University and a Fellow at Harvard University. Before becoming involved in management education, he was active in German politics. He was Minister of Economics and Technology in the state of Hesse and a member of the German Bundestag.
Ulrich Steger has worked with companies and executives on M&A issues throughout his professional career, most recently in his role as director of all DaimlerChrysler in-company executive programs and research initiatives at IMD, as well as a series of executive programs with Allianz Dresdner.
He has written numerous books and articles on international management, mergers and acquisitions, and environmental issues.
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