What is it that enables some people to put complex ideas across persuasively in writing, while others struggle to articulate their thoughts?
How often have you had to work hard to produce clear reports, papers,
analyses, presentations and memos?
The clear communication of ideas, whether to clients, colleagues or the management board, is a key factor in determining personal success.
The Pyramid Principle explains how to:
Applying the Pyramid Principle will enable you to present your thinking so clearly that the ideas move off the page and into the reader’s mind with a minimum of effort and a maximum of effect.
Bring your ideas to life!
"synopsis" may belong to another edition of this title.
She has taught her course to most of the major consulting firms in the United States and Europe, as well as to many of the world's largest corporations and government organizations. She also taught Bob Waterman and Tom Peters, among others, while lecturing at McKinsey.
"About this title" may belong to another edition of this title.
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