Mastering Entrepreneurship: your single source guide to becoming a master of entrepreneurship - Softcover

Birley, Prof Sue; Muzyka, Prof Daniel

Softcover

ISBN 10: 0273649280 ISBN 13: 9780273649281

Publisher: Financial Times/ Prentice Hall, 2000

Synopsis

Mastering Entrepreneurship appears at a time of unprecedented technological advice and amid an upsurge of entrepreneurial activity around the globe, coming together in the world of the dotcom start-up. It fully captures the mood, explaining and detailing what has, is and will happen in a new section devoted to e-business start-ups.  Mastering Entrepreneurship is written for potential entrepreneurs, existing entrepreneurs, investors, advisors, business partners and policy-makers. Covering entrepreneurship in its fullest sense, from starting up to managing growth, from conception creation to capturing value.

About this title

About the Author

Professor Daniel F Muzyka is Dean of the Department of Commerce and Business Administration at the University of British Columbia, Canada.

From the Back Cover

Business start-up fever is more acute than ever. Never, it seems, have more people been starting their own companie, particularly to exploit the World Wide Web. And never have so many been prepared to back and support them.

Developed from the successful series run in the Financial Times newspaper, and following on from the best-selling Mastering Enterprise, Mastering Entrepreneurship brings you the latest thinking from the best brains in the world, to help you make your way as an entrepreneur and realize the potential of every business opportunity you see. It shows you the different routes available and covers all the issues from original concept to capturing the value of your enterprise.

Mastering Entrepreneurship appears at a time of unprecedented technological advance and amid an upsurge of entrepreneurial activity around the globe, epitomized by the dot.com strart-ups. It fully captures the mood, explaining and detailing what has, is, and will happen in a new section devoted to e-business start-ups.

Being an entrepreneur is not restricted to people who start their own businesses. Entrepreneurial spirit exists in all industries and at all levels of the career ladder.

So go ahead and realize your dreams. Make the most of the current environment for business opportunities with the book that shows you how to become a master entrepreneur.

Edition details

• Publisher: Financial Times/ Prentice Hall
• Publication date: 2000
• Language: English
• ISBN 10: 0273649280
• ISBN 13: 9780273649281
• Binding: Paperback
• Edition number: 1
• Number of pages: 432