Competitor Intelligence Strategy, Tools and techniques for competitive advantage: The strategies, tactics & tools for gathering businessintelligence - Softcover
Synopsis
Competitive intelligence is key to competitive strategy; without competitor intelligence there is no strategy - only a stab in the dark (or an ice-pick through the head!)
This is a book for business executives, not insiders in the CI trade. It is both a strategic treatment of the need for competitor intelligence, and, uniquely, a tactical guide to how to go about obtaining the same - whether you do it yourself or employ a specialist consultancy.
It also offers advice and devices that allow your organisation to shield itself from prying eyes.
Author :
Andrew Pollard is managing partner of EMP Intelligence Service, a full service competitor intelligence consultancy.
"synopsis" may belong to another edition of this title.
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Competitor Intelligence Strategy, Tools and techniques for competitive advantage: The Strategies, Tactics and Tools for Gathering Business Intelligence (Financial times management)
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Paperback. Condition: Very Good. Competitor Intelligence Strategy, Tools and techniques for competitive advantage: The Strategies, Tactics and Tools for Gathering Business Intelligence (Financial times management) This book is in very good condition and will be shipped within 24 hours of ordering. The cover may have some limited signs of wear but the pages are clean, intact and the spine remains undamaged. This book has clearly been well maintained and looked after thus far. Money back guarantee if you are not satisfied. See all our books here, order more than 1 book and get discounted shipping. . Seller Inventory # 7719-9780273637097
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Competitor Intelligence: Strategy, Tools and Techniques for Competitive Advantage
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Competitor Intelligence Strategy, Tools and techniques for competitive advantage: The Strategies, Tactics and Tools for Gathering Business Intelligence (Financial times management)
Published by
Ft PrenticeHall 05/11/1998, 1998
ISBN 10: 0273637096
ISBN 13: 9780273637097
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Competitor Intelligence: Strategy, Tools and Techniques for Competitive Advantage
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Competitor Intelligence Strategy, Tools and techniques for competitive advantage: The strategies, tactics & tools for gathering businessintelligence
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Competitor Intelligence: Strategy, Tools and Techniques for Competitive Advantage
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Condition: Fair. This is an ex-library book and may have the usual library/used-book markings inside.This book has soft covers. Clean from markings. In fair condition, suitable as a study copy. Please note the Image in this listing is a stock photo and may not match the covers of the actual item,550grams, ISBN:9780273637097. Seller Inventory # 8979978
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The Competitive Advantage of Competitor Intelligence: The Strategies, Tactics and Tools for Gathering Business Intelligence (Financial times management)
Published by
Financial Times/ Prentice Hall, 1998
ISBN 10: 0273637096
ISBN 13: 9780273637097
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