The Financial time guide to marketing from advertising to zen (Financial Times Series) - Softcover

Ambler, Tim.

 
9780273620327: The Financial time guide to marketing from advertising to zen (Financial Times Series)

Synopsis

"Masterful and pithy." – Winston Fletcher, Chairman of the Advertising Association

"Enjoyable and dangerously candid." – Tom Robertson, Professor of Marketing & Deputy Principal, Programmes & Marketing, London Business School

The perfect primer taking you directly to the core of this essential discipline and delivering the latest marketing tools and techniques. Tim Ambler brings to life the world of marketing and provides all you need to know in a book of solutions for every marketing challenge.

Tim Ambler teaches Global Marketing at London Business School

"synopsis" may belong to another edition of this title.

Other Popular Editions of the Same Title

9788178081434: MARKETING FROM ADVERTISING TO ZEN (A FINANCIAL TIMES GUIDE)

Featured Edition

ISBN 10:  8178081431 ISBN 13:  9788178081434
Softcover