Synopsis
Excerpt from Advertising: Its Principles, Practice, and Technique
Problems of advertising policies and plans, and problems in the technique and construction of advertisements, are given at the end of: the various chapters. These will increase the usefulness of the book as a text.
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Advertising: Its Principles, Practice, and Technique (Classic Reprint)
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Advertising: Its Principles, Practice, and Technique (Classic Reprint)
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HRD. Condition: New. New Book. Shipped from UK. Established seller since 2000. Seller Inventory # LW-9780265468166
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