Excerpt from Fourth National Conference on Wheat Utilization Research: Held at Boise, Idaho, November 3-5, 1965
Another important aspect, in the Foundation as with any similar organiza tion, is the problem of keeping members informed. All of us who are active in organizations know that sometimes the job of advising members what has been done looms as greater than merely doing what Should be done. Or, at least it seems to be the more important job of the moment. And here, too, we would have another task. The maintenance of a Bureau for Public Information, and the dis semination of information, both about the Foundation's program and special activities, would reside in this area of Operation.
Change the name Wheat and Wheat Foods to Corn or Milk and Dairy Foods or any name for any other commodity or group of food products you wish, and the basic elements of the program will remain the same. The knowledge and experience of hundreds of competent, skillful, talented people have gone into building this pattern for a basic program. We can adapt and modify to our own advantage any one or many of the elements from similar programs Operated in behalf of a dozen or more basic commodity groups. The basic program is the crux. It is the foundation of the Foundation, so to Speak-including the elements which almost any person knowledgeable in such areas of human endeavor might recommend.
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Paperback. Condition: New. Print on Demand. This book examines the history and economics of the wheat industry from farm to table, including the emergence of new wheat food products and the evolution of bread prices. The author argues that the industry has reached a crossroads. Due to expanding world food needs and a declining domestic US market, he argues that the industry must increase wheat consumption through proving the merit and promoting the products of wheat. Exploring the detailed analysis of grain assembly operations and transportation costs, the book presents potential solutions to the challenges that face the industry, including foreign marketing programs, and research and development into new products, uses, and markets. The book concludes by emphasizing the need for the wheat industry to market itself as a community of interest, working together to increase domestic and foreign wheat consumption. This book is a reproduction of an important historical work, digitally reconstructed using state-of-the-art technology to preserve the original format. In rare cases, an imperfection in the original, such as a blemish or missing page, may be replicated in the book. print-on-demand item. Seller Inventory # 9780265007167_0
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PAP. Condition: New. New Book. Shipped from UK. Established seller since 2000. Seller Inventory # LW-9780265007167
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PAP. Condition: New. New Book. Shipped from UK. Established seller since 2000. Seller Inventory # LW-9780265007167
Quantity: 15 available