A lively and entertaining guide to ethics in a technological age.<\/b> Most people have a strong sense of right and wrong, and they aren\x27t shy about expressing their opinions. But when we take a polarizing stand on something we regard as an eternal truth, we often forget that ethics evolve over time. Many shifts in the right versus wrong pendulum are driven by advances in technology. Our great\-grandparents might be shocked by in vitro fertilization; our great\-grandchildren might be shocked by the messiness of pregnancy, childbirth, and unedited genes. In Right\/Wrong<\/i>, Juan Enriquez reflects on what happens to our ethics as technology makes the once unimaginable a commonplace occurrence.
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Juan Enriquez is the author of As the Future Catches You, Evolving Ourselves, and other books. A frequent speaker at TED and other conferences, he has contributed to such publications as Harvard Business Review and Foreign Policy. He is the Director of Excel Venture Management, a life sciences venture capital firm.
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