The Flip Side of Free: Understanding the Economics of the Internet - Hardcover

Kende, Michael

 
9780262045650: The Flip Side of Free: Understanding the Economics of the Internet

Synopsis

Why "free" comes at a price- the costs of free internet services in terms of privacy, cybersecurity, and the growing market power of technology giants. The upside of the internet is free Wi-Fi at Starbucks, Facetime over long-distances, and nearly unlimited data for downloading or streaming. The downside is that our data goes to companies that use it to make money, our financial information is exposed to hackers, and the market power of technology companies continues to increase. In The Flip Side of Free, Michael Kende shows that free internet comes at a price. We're beginning to realize this. Our all-purpose techno-caveat is "I love my smart phone...but"--is it really tracking everything I do? listening to everything I say?

"synopsis" may belong to another edition of this title.

About the Author

Michael Kende is Senior Adviser at Analysys Mason and former Chief Economist of the Internet Society. He has worked as an academic economist, at INSEAD and the Graduate Institute of International and Development Studies, Geneva, and as a US regulator, at the Federal Communications Commission.

"About this title" may belong to another edition of this title.