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Steffen P. Walz is an Associate Professor and Director of the Games and Experimental Entertainment Laboratory (GEElab) in the School of Media and Communication at the Royal Melbourne Institute of Technology, and Director of RMIT's GEElab Europe in Karlsruhe, Germany.
Sebastian Deterding is Assistant Professor in the Game Design Program at Northeastern University, and associate at the international design agency Hubbub.
"About this title" may belong to another edition of this title.
Seller: Optimon Books, Gravesend, KENT, United Kingdom
Hardcover. Condition: Good. Signed copy.What if our whole life were turned into a game? What sounds like the premise of a science fiction novel is today becoming reality as gamification.Yet while some celebrate gamification as a possible answer to mankind's toughest challenges and others condemn it as a marketing ruse, the question remains: what are the ramifications of this gameful world? Can game design energize society and individuals, or will algorithmic incentive systems become our new robot overlords?In this book, more than fifty luminaries from academia and industry examine the key challenges of gamification and the ludification of culture-including Ian Bogost, John M. They outline major disciplinary approaches, including rhetorics, economics, psychology, and aesthetics; tackle issues like exploitation or privacy; and survey main application domains such as health, education, design, sustainability, or social media. Seller Inventory # 458570
Quantity: 1 available
Seller: GoldBooks, Denver, CO, U.S.A.
Hardcover. Condition: new. New Copy. Customer Service Guaranteed. Seller Inventory # 38N26_16_026202800X