Items related to Consumer Behavior
Synopsis
The aim of this text is to give students the knowledge and skills necessary to perform detailed consumer analysis, in order to understand markets and develop strategies. It covers ethics, global topics, demographics, sub-cultures, technology and includes exercises and case studies.
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Consumer Behavior: Building Marketing Strategy (Irwin/Mcgraw-Hill Series in Marketing)
Seller: World of Books (was SecondSale), Montgomery, IL, U.S.A.
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Consumer Behavior: Building Marketing Strategy (Irwin/Mcgraw-Hill Series in Marketing)
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Condition: acceptable. This book is a well used but readable copy. There is writing on the book page's exterior. Integrity of the book is still intact with no missing pages. May have notes or highlighting. Cover image on the book may vary from photo. Ships out quickly in a secure plastic mailer. Seller Inventory # RDV.0256218951.A
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Consumer Behavior: Building Marketing Strategy (Irwin/Mcgraw-Hill Series in Marketing)
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Condition: good. A copy that has been read, remains in good condition. All pages are intact, and the cover is intact. The spine and cover show signs of wear. Pages can include notes and highlighting and show signs of wear, and the copy can include "From the library of" labels or previous owner inscriptions. 100% GUARANTEE! Shipped with delivery confirmation, if you're not satisfied with purchase please return item! Ships via media mail. Seller Inventory # OTV.0256218951.G
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Consumer Behavior: Building Marketing Strategy (Irwin/Mcgraw-Hill Series in Marketing)
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Consumer Behavior : Implications for Marketing Strategy
Seller: Better World Books, Mishawaka, IN, U.S.A.
Seller rating 5 out of 5 stars
Condition: Fine. 7th Edition. Used book that is in almost brand-new condition. May contain a remainder mark. Better World Books: Buy Books. Do Good. Seller Inventory # 68101170-6
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Consumer Behavior : Implications for Marketing Strategy
Seller: Better World Books, Mishawaka, IN, U.S.A.
Seller rating 5 out of 5 stars
Condition: Good. 7th Edition. Pages intact with minimal writing/highlighting. The binding may be loose and creased. Dust jackets/supplements are not included. Stock photo provided. Product includes identifying sticker. Better World Books: Buy Books. Do Good. Seller Inventory # 3161389-6
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Consumer Behavior : Implications for Marketing Strategy
Published by
Burr Ridge, IL, U.S.A.: McGraw-Hill Higher Education, 1998, 1998
ISBN 10: 0256218951
ISBN 13: 9780256218954
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Hardcover
Seller: Merchant Means, Baltimore, MD, U.S.A.
Seller rating 4 out of 5 stars
Hardcover. Condition: As New. Dust Jacket Condition: As New. Burr Ridge, IL, U.S.A.: McGraw-Hill Higher Education, 1998, book is in like new condition. Consumer Behavior : Implications for Marketing Strategy. Seller Inventory # ABE-250624924