Items related to Industry Approach to Cases in Strategic Management

Industry Approach to Cases in Strategic Management - Softcover

Pearce, John A.; Etc.

 
9780256073430: Industry Approach to Cases in Strategic Management

Synopsis

Taking an industry approach to cases in strategic management, this casebook features over 30 new cases and has an international focus - more than half of the cases deal with multinational firms.

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About the Author

John Pearce (Wayne, PA) teaches at Villanova University. Richard Robinson (Columbia, SC) is a member of the faculty at the University of South Carolina.

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