Managing the Resource Allocation Process: A Study of Corporate Planning and Investment - Softcover

Bower, Joseph L.

Softcover

ISBN 10: 0256004579 ISBN 13: 9780256004571

Publisher: Irwin (Richard D.) Inc.,U.S., 1972

Synopsis

This is the definitive examination of strategic investment from the viewpoint of the people who run the company - the CEO and principal officers. It includes four case histories that follow specific investment projects from their inception to their approval by top management. It is "A Harvard Business School Classics Edition".

Edition details

• Publisher: Irwin (Richard D.) Inc.,U.S.
• Publication date: 1972
• Language: English
• ISBN 10: 0256004579
• ISBN 13: 9780256004571
• Binding: Paperback