Lessons on Profiting from Diversity - Hardcover

Hardcover

ISBN 10: 0230250203 ISBN 13: 9780230250208

Publisher: Palgrave Macmillan, 2012

Synopsis

Shows the strong business case for diversity and the deleterious effects of not allowing diversity to take root in organizations by providing a fascinating insight into the case for gender diversity in the professional services, marketing and digital arenas, and the way in which a diversity mindset can be fostered in organizations.

About this title

About the Author

AUDREY BECUWE Assistant Professor at the University of Limoges, France HOLLY BUCHANAN Owner of Buchanan Marketing IAN DODDS Ian Dodds Consulting (IDC) and The FutureWork Institute ALICE GARNIER PHD Student in Strategy, at the University of Lyon/Coactis Research Center, France MARION HERSH Senior Lecturer in Bioengineering, the University of Glasgow, UK THOMAS J JORDAN Chairman and Chief Creative Officer of HY Connect ISABELLE MAQUE Assistant Professor at the University of Poitiers, France HILARY MULLEN Senior Lecturer, Department for New Media and Technologies, Buckinghamshire New University, UK ISABELLE PRIM-ALLAZ Assistant Professor at the University of Lyon/Coactis Research Center, University of Lyon, France LORRAINE WATKINS-MATHYS Head of School for the School of Applied Management and Law, Buckinghamshire New University, UK CATHARINA WULF Paris School of Business, France

Edition details

• Publisher: Palgrave Macmillan
• Publication date: 2012
• Language: English
• ISBN 10: 0230250203
• ISBN 13: 9780230250208
• Binding: Hardcover
• Number of pages: 292
• Editor: Moss G.