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Zara and her Sisters: The Story of the World’s Largest Clothing Retailer - Hardcover

 
9780230229914: Zara and her Sisters: The Story of the World’s Largest Clothing Retailer

Synopsis

Zara is the best known Spanish brand at an international level, and is listed among the hundred most valuable companies in the world. This book reveals the secrets behind Zara's success and examines the steps that its creator, Amancio Ortega, took to make Zara the global market leader in fashion.

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Review


Reviews for the Spanish Edition: 
 
'The author of this book clarifies all legends about Zara in order to explain the key to success of a company that at first sold housecoats and later on has become the second biggest clothes seller in the world.'
- El País 
 
'Analyzing in detail the history of a company, especially if it is on active service, represents a very important action for those who have already begun to build their own businesses, work in other sectors but want to know more about other cases.'
- ABC

Book Description

This insightful new book reveals the secrets behind Zara's success and examines the steps that its creator, Amancio Ortega, took to make Zara the global market leader in fashion

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  • PublisherPalgrave Macmillan
  • Publication date2009
  • ISBN 10 0230229913
  • ISBN 13 9780230229914
  • BindingHardcover
  • LanguageEnglish
  • Number of pages288

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BadÃa, E.
Published by Palgrave Macmillan, 2009
ISBN 10: 0230229913 ISBN 13: 9780230229914
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Bad?a, Enrique
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BadÃa, E.
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ISBN 10: 0230229913 ISBN 13: 9780230229914
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Condition: Good. Your purchase helps support Sri Lankan Children's Charity 'The Rainbow Centre'. Ex-library, so some stamps and wear, but in good overall condition. Our donations to The Rainbow Centre have helped provide an education and a safe haven to hundreds of children who live in appalling conditions. Seller Inventory # Z1-H-014-02438

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Badía, E.
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Condition: Fair. This is an ex-library book and may have the usual library/used-book markings inside.This book has hardback covers. Book contains pencil markings. In fair condition, suitable as a study copy. Dust jacket in good condition. Library sticker on front cover. Please note the Image in this listing is a stock photo and may not match the covers of the actual item,750grams, ISBN:9780230229914. Seller Inventory # 8994317

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