Research Methods: A Tool for Life Plus MySearchLab with eText -- Access Card Package - Softcover

Beins, Bernard C.

Softcover

ISBN 10: 0205903878 ISBN 13: 9780205903870

Publisher: Pearson, 2012

Synopsis

 

How psychological research makes a difference in everyday lives

 

Research Methods: A Tool for Life introduces readers to the importance of scientific research in every day life. Updated in the third edition, this text presents current research that engages students with familiar issues. Discussions of controversies in psychology stimulate student interest while explaining important methodological concepts, which helps students understand how new research emerges.

 

Learning Goals

Upon completing this book, readers should be able to:

• Generate a research question and select an appropriate methodology
• Deal appropriately with ethical issues related to research
• Conduct meaningful research using a wide array of methodologies
• Consider social and cultural factors when consuming or conducting research
• Write a Research Report

 

About this title

About the Author

Bernard C. (Barney) Beins, Ph.D., is professor and chair of psychology at Ithaca College. He is author of about 150 articles, chapters, books, and pedagogical material and has given about 200 presentations. He recently received the Charles L. Brewer Distinguished Teaching of Psychology Award from the American Psychological Foundation. He is author with his daughter Agatha of Effective Writing in Psychology: Papers, Posters, and Presentations (Wiley-Blackwell) and Research Methods: A Tool for Life (Allyn & Bacon/Pearson).

Edition details

• Publisher: Pearson
• Publication date: 2012
• Language: English
• ISBN 10: 0205903878
• ISBN 13: 9780205903870
• Binding: Paperback
• Edition number: 3
• Number of pages: 480