Planning, Implementing and Evaluating Health Promotion Programs: A Primer - Softcover

McKenzie, James F.; Smeltzer, Jan

 
9780205200696: Planning, Implementing and Evaluating Health Promotion Programs: A Primer
Softcover
ISBN 10: 0205200699 ISBN 13: 9780205200696
Publisher: Allyn & Bacon, 1996

Synopsis

This work provides background and application information needed to plan, implement and evaluate health promotion programmes in a variety of settings. Programmes in the areas of community health, medical care and worksites are examined in detail and presentes in an accessible format.

"synopsis" may belong to another edition of this title.

About the Author

Jim McKenzie was the first to come out with a book that combines program planning, implementing, and evaluating all in one place. A Professor at Penn State Hershey and a Professor Emeritus at Ball State University, he is Master Certified Health Education Specialist (MCHES). He also serves as the Coordinator of the Division Board of Certified Health Education Specialists of the National Commission for Health Education Credentialing.

 

Brad Neiger is the chair of the Health Science Department at Brigham Young University. Brad has also served in the field within the Utah State Department of Health and the National Health Institute.

 

Rosemary Thackeray is an Associate Professor also at Brigham Young University. She was brought on this edition of the text primarily to work on the marketing chapter, which is her area of expertise.

Synopsis

This work provides background and application information needed to plan, implement and evaluate health promotion programmes in a variety of settings. Programmes in the areas of community health, medical care and worksites are examined in detail and presentes in an accessible format.

"About this title" may belong to another edition of this title.

Publisher
Allyn & Bacon
Publication date
1996
Language
English
ISBN 10 
0205200699
ISBN 13 
9780205200696
Binding
Paperback
Edition number
2
Number of pages
324