A principles of marketing text for students needing to focus on the basic marketing concepts. Special emphasis is placed on learning objectives featuring progress checks, and end-of-chapter self tests. Key terms are defined in the margin where the term is introduced for the first time.
"synopsis" may belong to another edition of this title.
Seller: Robinson Street Books, IOBA, Binghamton, NY, U.S.A.
Paperback. Condition: Very Good. Prompt Shipment, shipped in Boxes, Tracking PROVIDEDVery good clean text. Seller Inventory # bing87113185
Seller: Robinson Street Books, IOBA, Binghamton, NY, U.S.A.
Paperback. Condition: As New. Prompt Shipment, shipped in Boxes, Tracking PROVIDEDFine. Seller Inventory # ld4028