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Developing e-Commerce Sites: An Integrated Approach - Softcover

 
9780201657647: Developing e-Commerce Sites: An Integrated Approach

Synopsis

Today's e-Commerce-enabled Web sites are more complex than ever: it's no longer enough to simply add "shopping cart" functionality! This book shows developers exactly how to integrate a wide range of proven and emerging Web technologies to build a state-of-the-art e-Commerce site from scratch. The authors' example-driven, step-by-step approach offers an inside view of e-Commerce systems -- and provides Java, JavaScript, SQL and XML code that can help developers dramatically reduce time-to-market. Developing E-Commerce Sites starts with a quick refresher on the basics of establishing a Web presence, and a detailed overview of the key challenges associated with deploying e-Commerce and other sophisticated Web applications. Next, the authors introduce several of the key technologies that enable e-Commerce, including HTML, Java, servlets, JavaScript, JDBC, and XML -- providing detailed examples that solve real-world e-Commerce problems. Next, Developing E-Commerce Sites addresses the critical security, credit card verification, and site performance issues associated with e-Commerce. The book concludes by walking through the development of a complete e-Commerce system from start-to-finish, including database integration, user interfaces, and the creation of utility classes that can be reused in any e-Commerce deployment.

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About the Author

Vivek Sharma is a software developer at Oracle Corporation with nearly seven years of software development and research experience. He writes for Web magazines such as Java Developers' Journal, and his major area of interest and expertise is Internet application research and development. Rajiv Sharma is the CEO of EDA, Inc., and also works as an independent consultant. He has more than ten years of experience, and is co-author of Java Programming by Example (SIGS publications/Cambridge University Press) with Vivek Sharma.

0201657643AB04062001

From the Back Cover

Having an e-commerce Web site is no longer a competitive advantage--it's now a competitive imperative. But constructing a profitable and effective e-commerce site involves much more than simply adding shopping-cart capabilities to an existing Web site. It requires an understanding of rapidly evolving issues and the integration of complex technologies.

Developing e-Commerce Sites leads you step-by-step through the process of building a sophisticated e-commerce Web site. This book brings you up to speed on the latest technologies and shows you how to integrate them into a customized e-commerce site that serves your organization's specific needs. Details and instructions are reinforced by carefully crafted code examples that incorporate empowering technologies.

In addition, the authors describe a complete e-commerce solution, illustrating system design, user interface, and utility classes. Developing e-Commerce Sites demonstrates actual implementation of the five requisite functions of an e-commerce site: inventory management, profiling, ordering, shipping, and reporting. You will find clear, practical information on such topics as:

  • Java language basics
  • Servlets and JavaScript
  • SQL and JDBC
  • XML and how it can be used in e-commerce
  • Credit card verification
  • Security
  • Inventory management
  • Customer profiling
  • Ordering, shipping, and reporting

With this book as a guide, technical professionals and managers charged with deploying an e-commerce site will learn the important issues, underlying technologies, and practical skills needed to accomplish this formidable task successfully.



0201657643B04062001

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  • PublisherAddison Wesley
  • Publication date2000
  • ISBN 10 0201657643
  • ISBN 13 9780201657647
  • BindingPaperback
  • LanguageEnglish
  • Number of pages648

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9788131706633: Developing e-Commerce Sites: An Integrated Approach

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Condition: Good. [ No Hassle 30 Day Returns ][ Ships Daily ] [ Underlining/Highlighting: NONE ] [ Writing: NONE ] [ Edition: First ] Publisher: Addison-Wesley Pub Date: 7/9/2000 Binding: Paperback Pages: 617 First edition. Seller Inventory # 6260723

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