Markets are changing, Values and behavior are changing. The way we do business is changing. Today's most successful people and organizations are responding creatively to these changes. The Creative Edge will help you meet the challenge. Both a practical handbook of techniques and an inspirational work, this book can help you develop your creative skills and promote creativity within your organization.
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About the Author:
William C. Miller is President of Global Creativity Corporation in Austin, Texas. Formerly a senior consultant at SRI International, he has taught at Stanford University’s Graduate School of Business, and is the author of The Creative Edge.
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- PublisherBasic Books
- Publication date1989
- ISBN 10 0201524015
- ISBN 13 9780201524017
- BindingPaperback
- Number of pages272