Items related to Information Orientation: The Link to Business: The...

Information Orientation: The Link to Business: The Link to Business Performance - Softcover

Marchand, Donald A.

 
9780199252213: Information Orientation: The Link to Business: The Link to Business Performance

Synopsis

This book presents the results of an international research project designed to evaluate how effectively people use information and I.T. to improve business performance. In particular it looks at three dimensions - information behavior and values; information management practices; and I.T. practices - and their relationship to business performance. The book combines a focus on business relevance with strong empirical research.

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About the Author

Donald A. Marchand is Study Director and Professor, Information Management and Strategy, IMD International, Lausanne.

William J. Kettinger is Director, Center for Information Management and Technology Research, Darla Moore School of Business Administration, University of South Carolina.

John D. Rollins is Study Director and Managing Partner, Strategic IT Effectiveness (SITE), Andersen Consulting.

"About this title" may belong to another edition of this title.