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Standards, Strategy, and Policy: Cases and Stories - Hardcover

 
9780198288077: Standards, Strategy, and Policy: Cases and Stories

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This book aims to help the business strategist and policy-maker understand how compatiblity standards may be used to ensure business success. It provides a framework for standards strategy and policy, together with a series of case-studies which interpret the economics of standards in practical settings. The book considers the problems of establishing a new standard in the market and winning standards contests. It also studies questions of how to maintaing the profitability of a standard and how to compete within an established standard. It combines the strategic analysis with an evaluation of standards policy, and suggests ways in which markets and policy intervention may effectively be used together. Cases include contests for standards for video cassette recorders, digital audio tape, personal computers, open computer systems, high-definition television, and Telepoint cordless phones. Standards have long been seen as a technical problem, yet in a large number of industries they are central to business strategy and technical aspects are only part of the effort needed for product success. They imply very different strategies and policies than for conventional products.

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Interesting approach ... Provides a framework for evaluating a number of cases ... A fascinating story of innovation. (Long Range Planning)

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Peter Grindley
Published by Oxford University Press, 1995
ISBN 10: 0198288077 ISBN 13: 9780198288077
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Hardcover. Condition: Bon. Ancien livre de bibliothèque. Couverture différente. Edition 1995. Ammareal reverse jusqu'à 15% du prix net de cet article à des organisations caritatives. ENGLISH DESCRIPTION Book Condition: Used, Good. Former library book. Different cover. Edition 1995. Ammareal gives back up to 15% of this item's net price to charity organizations. Seller Inventory # E-629-368

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Hardcover. Condition: new. Hardcover. This book aims to help the business strategist and policy-maker understand how compatiblity standards may be used to ensure business success. It provides a framework for standards strategy and policy, together with a series of case-studies which interpret the economics of standards in practical settings. The book considers the problems of establishing a new standard in the market and winning standards contests. It also studies questions of how to maintaing theprofitability of a standard and how to compete within an established standard. It combines the strategic analysis with an evaluation of standards policy, and suggests ways in which markets and policyintervention may effectively be used together. Cases include contests for standards for video cassette recorders, digital audio tape, personal computers, open computer systems, high-definition television, and Telepoint cordless phones. Standards have long been seen as a technical problem, yet in a large number of industries they are central to business strategy and technical aspects are only part of the effort needed for product success. They imply very different strategies and policies thanfor conventional products. This book aims to help business strategists and policy-makers understand how compatibility standards may be used to ensure business success. It combines strategic analysis with an evaluation of standards policy and suggests ways in which markets and policy intervention may be effectively used together. Cases include VCRs, CDs, DAT, PCs, Open Systems, HDTV, and Telepoint cordless phones. Shipping may be from our UK warehouse or from our Australian or US warehouses, depending on stock availability. Seller Inventory # 9780198288077

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Hardcover. Condition: new. Hardcover. This book aims to help the business strategist and policy-maker understand how compatiblity standards may be used to ensure business success. It provides a framework for standards strategy and policy, together with a series of case-studies which interpret the economics of standards in practical settings. The book considers the problems of establishing a new standard in the market and winning standards contests. It also studies questions of how to maintaing theprofitability of a standard and how to compete within an established standard. It combines the strategic analysis with an evaluation of standards policy, and suggests ways in which markets and policyintervention may effectively be used together. Cases include contests for standards for video cassette recorders, digital audio tape, personal computers, open computer systems, high-definition television, and Telepoint cordless phones. Standards have long been seen as a technical problem, yet in a large number of industries they are central to business strategy and technical aspects are only part of the effort needed for product success. They imply very different strategies and policies thanfor conventional products. This book aims to help business strategists and policy-makers understand how compatibility standards may be used to ensure business success. It combines strategic analysis with an evaluation of standards policy and suggests ways in which markets and policy intervention may be effectively used together. Cases include VCRs, CDs, DAT, PCs, Open Systems, HDTV, and Telepoint cordless phones. Shipping may be from our Sydney, NSW warehouse or from our UK or US warehouse, depending on stock availability. Seller Inventory # 9780198288077

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