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Global Strategy: Creating and Sustaining Advantage across Borders (Strategic Management Series) - Hardcover

 
9780195167207: Global Strategy: Creating and Sustaining Advantage across Borders (Strategic Management Series)

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Deals with the question of how firms can compete in a global environment. This book examines the issues considered central to the study of strategic management in a global context, such as the nature of global advantage, strategic alliances, competing in emerging markets, international corporate governance, global knowledge management, and more.

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Synopsis

Global Strategy deals with the question of how firms can compete in a global environment. Andrew Inkpen and Kannan Ramaswamy examine the issues considered central to the study of strategic management in a global context, such as the nature of global advantage, strategic alliances, competing in emerging markets, international corporate governance, global knowledge management, and ethical issues in international business. By integrating academic research with practical examples and case studies the book informs students and managers of global business about a diverse set of important strategic issues.

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  • PublisherOUP USA
  • Publication date2005
  • ISBN 10 0195167201
  • ISBN 13 9780195167207
  • BindingHardcover
  • LanguageEnglish
  • Number of pages264

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Inkpen, Andrew,Ramaswamy, Kannan
Published by Oxford University Press, 2005
ISBN 10: 0195167201 ISBN 13: 9780195167207
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