Multivariate Data Analysis (5th Edition)

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9780138948580: Multivariate Data Analysis (5th Edition)

For graduate-level courses in Marketing Research, Research Design and Data Analysis.

Multivariate Data Analysis provides an applications-oriented introduction to multivariate data analysis for the nonstatistician by focusing on the fundamental concepts that affect the use of specific techniques.

 

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Multivariate Data Analysis (5th Edition)

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Joseph F. Hair; Rolph E. Anderson; Ronald L. Tatham; William Black
Published by Prentice Hall (1998)
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Joseph F. Hair, Ronald L. Tatham, Rolph E. Anderson, William Black
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