Talk Your Way to the Top: Communication Secrets of the Ceos - Hardcover

Maloney, Stephen R.

Hardcover

ISBN 10: 0138827885 ISBN 13: 9780138827885

Publisher: Prentice Hall, 1992

Synopsis

If there's one secret that all successful people share, it's this...
Success in life rests mainly on your ability to convince others to do what you want them to: buy your products, support your ideas, see you as credible and informed, and accept you as the right person for a job or an assignment.
Now Stephen R. Maloney, one of America's leading speaking consultants, shares with you the same techniques he's used to help some of the country's most successful people gain and retain their positions and maintain their authority.
The principles in this book are for men and women who have to sell products, proposals, or ideas. They're for people who want to find out how to emulate the decisiveness and the persuasiveness of those who occupy the seats of power.
Organized for easy use into 15 chapters, each covering a different aspect of speaking, persuading, and communicating, this comprehensive resource details the exact process that goes into creating successful presentations, offers a systematic approach to evaluating and improving your own presentations, spells out how to target remarks to virtually any audience, demonstrates how to control the Q & A session and keep unfriendly questioners from undermining your presentation, shows how to use graphics wisely and effectively and how to avoid the pitfalls that can accompany the use of graphics, illustrates how to use humor to humanize your presentations and get even hostile audiences on your side, and reveals a proven, systematic way to eliminate the fear of public speaking.
In short, this entertaining and informative resource will show you how to speak well in public, and turn your speaking ability into your ticket "to the top."

About this title

Synopsis

The ability to speak well, forcefully, and persuasively before both small and large groups is repeatedly cited as the single most important factor in career advancement. In this work, readers learn how to add punch, vigour, emotion and personality to their presentations, how to use graphics and visual aids effectively, when and how to use humour, how to express convictions, how to close with a call to action, how to handle question and answer sessions like a pro, and how to overcome speech anxiety.

Edition details

• Publisher: Prentice Hall
• Publication date: 1992
• Language: English
• ISBN 10: 0138827885
• ISBN 13: 9780138827885
• Binding: Hardcover
• Number of pages: 445