The Strategy Process: Concepts, Contexts and Cases

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9780138508920: The Strategy Process: Concepts, Contexts and Cases

For Strategic Management and Business Policy courses for the undergraduate.

John Voyer joins the already winning combination of Mintzberg and Quinn for this new version of the book that teaches “how strategies really form”. This text will provide the most balanced and easily accessible coverage of the various schools of thought in strategy. The authors have strengthened the “formulation” material while keeping the already thorough coverage of “formation” material intact.

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About the Author:

Henry Mintzberg is Cleghorn Professor of Management Studies at McGill University in Montreal and the winner of awards from the most prestigious academic and practitioner institutions in management (Harvard Business Review, Academy of Management, Association of Management Consulting Firms, and others). He is the author of fifteen books, including Managers Not MBAs, Strategy Safari, The Rise and Fall of Strategic Planning, and Mintzberg on Management, and is a founding partner of www.CoachingOurselves.com. For more information on his activities, visit www.mintzberg.org.

James Brian Quinn is the William and Josephine Buchanan Professor of Management at the Amos Tuck School at Dartmouth College and a three-time McKinsey Award winner for the best "Harvard Business Review" article.

From the Back Cover:

We tried to provide the reader with a richness of theory, a richness of practice, and a strong basis for linkage between the two. Presenting published articles and portions of other books in their original form, rather than filtered through our minds and pens, is one way to reinforce this variety. One of our prime intentions in this book is to expose the limitations of conventional theories and to offer alternate explanations that can be superior guides to understanding and taking action in specific contexts.

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James Brian Quinn, Henry Mintzberg, Robert M. James
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Henry Mintzberg; James Brian Quinn; Robert M. James
Published by Longman Higher Education (1988)
ISBN 10: 0138508925 ISBN 13: 9780138508920
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Irish Booksellers
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