A new edition of the best-selling guide to the art of closing sales. The new edition provides tactics, strategies and methods, and coverage now includes insight into critical path selling, group selling, strategic selling, and key account selling. Other topics covered included how to analyze the customer psyche, how to cash in on callbacks, how to make the telephone your tool, not your tyrant, how to get leads from satisfied customers, and how to profit from telemarketing.
"synopsis" may belong to another edition of this title.
A new edition of the best-selling guide to the art of closing sales. The new edition provides tactics, strategies and methods, and coverage now includes insight into critical path selling, group selling, strategic selling, and key account selling. Other topics covered included how to analyze the customer psyche, how to cash in on callbacks, how to make the telephone your tool, not your tyrant, how to get leads from satisfied customers, and how to profit from telemarketing.
Roy Alexander heads his own consulting firm in New York City and is particularly noted for his sales and communications consultations in energy-related fields.
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