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Marketing: Book (Professional Reading Skills Series) (ELT PRSS) - Softcover

 
9780137200467: Marketing: Book (Professional Reading Skills Series) (ELT PRSS)

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Synopsis

Designed to help develop reading and familiarization skills in the particular work area of marketing, this book contains passages and exercises, and is accompanied by an answer key and an audio cassette. The book is divided into units, each of which addresses different aspects of marketing and which offers a range of activities, including pre-reading, and text and organization, comprehension and vocabulary questions for which a separate answer key is provided. The passages in the book are taken from books, magazines and newspapers dealing with marketing matters and therefore offer authentic vocabulary and idiom.

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  • PublisherLongman Phoenix Prentice Hall ELT
  • Publication date1992
  • ISBN 10 0137200463
  • ISBN 13 9780137200467
  • BindingPaperback
  • LanguageEnglish
  • Edition number1
  • Number of pages168

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Other Popular Editions of the Same Title

9780130934697: BME: marketing Sb 1st Edition - Paper (BUSINESS MANAGEMENT ENGLISH SERIES)

Featured Edition

ISBN 10:  0130934690 ISBN 13:  9780130934697
Publisher: Prentice Hall, 1992
Softcover