Principles of Marketing - Hardcover

Pintel, Gerald; Diamond, Jay

 
9780137014743: Principles of Marketing

Synopsis

Work smart. With PHLIP--Prentice Hall's Learning on the Internet Partnership--a free academic support Web site for professors and students in business. Today's new articles are tied directly to your textbook, so you can actually see concepts you're learning as they occur in the world of business.

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