For undergraduate courses in Principles of Marketing.
This best-selling, brief introduction to marketing teaches students marketing using a customer value framework.
"synopsis" may belong to another edition of this title.
Seller: BooksRun, Philadelphia, PA, U.S.A.
Paperback. Condition: New. 9th. The item is brand new, never used or read. It's in perfect condition and may include supplements and/or access codes or come shrink-wrapped. Seller Inventory # 0136021190-10-1
Seller: Colorado's Used Book Store, Englewood, CO, U.S.A.
Trade Paperback. Condition: Good. Armstrong,Gary Marketing an Introduction Edge and corner wear. Creases to cover. Pages still clean and tight. All U.S. orders shipped with tracking number and e-mail confirmation. All Orders Shipped With Tracking And Delivery Confirmation Numbers. Seller Inventory # 282675