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Marketing Strategy and Plans - Hardcover

Luck, David J.; Ferrell, O. C.

 
9780135587195: Marketing Strategy and Plans
Hardcover
ISBN 10: 0135587190 ISBN 13: 9780135587195
Publisher: Pearson Education (US), 1989
Publisher
Pearson Education (US)
Publication date
1989
Language
English
ISBN 10 
0135587190
ISBN 13 
9780135587195
Binding
Hardcover
Edition number
3
Number of pages
408

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9780135583623: Marketing Strategy and Plans

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ISBN 10:  0135583624 ISBN 13:  9780135583623
Publisher: Prentice Hall, 1985
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Luck, David Johnston; Ferrell, O. C.; Lucas, George H., Jr.
ISBN 10: 0135587190 ISBN 13: 9780135587195
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