Synopsis
This work is designed to develop the quantitative foundations for marketing decisions in terms of both theoretical models to help analyze marketing issues and also decision-support models. The focus is on substantive marketing decisions rather than on methodology.
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Marketing Models
Seller: Wonder Book, Frederick, MD, U.S.A.
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Condition: Good. Good condition. A copy that has been read but remains intact. May contain markings such as bookplates, stamps, limited notes and highlighting, or a few light stains. Seller Inventory # T05B-04756
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Marketing Models
Seller: Wonder Book, Frederick, MD, U.S.A.
Seller rating 5 out of 5 stars
Condition: Very Good. Very Good condition. Updated edition. A copy that may have a few cosmetic defects. May also contain light spine creasing or a few markings such as an owner's name, short gifter's inscription or light stamp. Seller Inventory # R04A-03228
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Marketing Models
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Paperback. Condition: Fair. No Jacket. Readable copy. Pages may have considerable notes/highlighting. ~ ThriftBooks: Read More, Spend Less. Seller Inventory # G013545641XI5N00
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Marketing Models
Seller: ThriftBooks-Atlanta, AUSTELL, GA, U.S.A.
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Paperback. Condition: Fair. No Jacket. Readable copy. Pages may have considerable notes/highlighting. ~ ThriftBooks: Read More, Spend Less. Seller Inventory # G013545641XI5N00
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Marketing Models
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Condition: acceptable. Supports Goodwill of Silicon Valley job training programs. The cover and pages are in Acceptable condition! Any other included accessories are also in Acceptable condition showing use. Use can include some highlighting and writing, page and cover creases as well as other types visible wear such as cover tears discoloration, staining, marks, scuffs, etc. All pages intact. Seller Inventory # GWSVV.013545641X.A
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Marketing Models
Seller: The Book Spot, Sioux Falls, MN, U.S.A.
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Paperback. Condition: New. Seller Inventory # Abebooks559913
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Marketing Models
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Marketing Models [Paperback] Lilien, Gary L.; Kotler, Philip and Moorthy, K. Sridhar
Seller: The Book Spot, Sioux Falls, MN, U.S.A.
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Condition: New. (inventory#Shelf). Seller Inventory # EZ157618
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Marketing Models [Paperback] Lilien, Gary L.; Kotler, Philip and Moorthy, K. Sridhar
Seller: The Book Spot, Sioux Falls, MN, U.S.A.
Seller rating 5 out of 5 stars
Condition: New. (inventory#Shelf). Seller Inventory # EZ160927