Synopsis
For graduate and upper-level undergraduate marketing research courses.
For over 30 years, this text has provided students with the information they need to understand and apply multivariate data analysis.
Hair et. al provides an applications-oriented introduction to multivariate analysis for the non-statistician. By reducing heavy statistical research into fundamental concepts, the text explains to students how to understand and make use of the results of specific statistical techniques.
In this seventh revision, the organization of the chapters has been greatly simplified. New chapters have been added on structural equations modeling, and all sections have been updated to reflect advances in technology, capability, and mathematical techniques.
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Multivariate Data Analysis: International Version
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Multivariate Data Analysis: International Version
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Multivariate Data Analysis: Global Edition
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Multivariate Data Analysis: Global Edition
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Softcover. Condition: Très bon. Ancien livre de bibliothèque avec équipements. Edition 2009. Ammareal reverse jusqu'à 15% du prix net de cet article à des organisations caritatives. ENGLISH DESCRIPTION Book Condition: Used, Very good. Former library book. Edition 2009. Ammareal gives back up to 15% of this item's net price to charity organizations. Seller Inventory # G-942-694
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Multivariate Data Analysis: Global Edition
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Pearson Education (US), 2009
ISBN 10: 0135153093
ISBN 13: 9780135153093
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Multivariate Data Analysis: International Version
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