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Essentials of Strategic Management: International Edition - Softcover

 
9780135041086: Essentials of Strategic Management: International Edition

Synopsis

For undergraduate and graduate level strategic management courses.

 

Hunger/Wheelen is a concise book that covers the most important concepts and techniques in strategic management.

"synopsis" may belong to another edition of this title.

Review

"Essentials of Strategic Management is a rigorous explanation of many topics and concerns in strategic management. We condensed the content of the field into 11 carefully crafted chapters. The key concepts and techniques are here. We cite only enough examples to help you understand the material." - J. David Hunger, Thomas L. Wheelen

From the Back Cover

The third edition of Essentials of Strategic Management contains the following NEW features:

  • Adds the strategic inflection point as a triggering event to initiate a strategy review.
  • Adds complementors as other stakeholders to Porter's model of industry analysis.
  • Provides criticism of SWOT analysis.
  • Adds international entry options to the discussion of horizontal growth strategy.
  • Extends a discussion of synergy in Chapter 8 with a list of six types of synergy.

"About this title" may belong to another edition of this title.

  • PublisherPearson
  • Publication date2008
  • ISBN 10 0135041082
  • ISBN 13 9780135041086
  • BindingPaperback
  • LanguageEnglish
  • Edition number4
  • Number of pages208

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Other Popular Editions of the Same Title

9780131485235: Essentials of Strategic Management: United States Edition

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ISBN 10:  0131485237 ISBN 13:  9780131485235
Publisher: Pearson, 2006
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ISBN 10: 0135041082 ISBN 13: 9780135041086
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Hunger, J. D. & Wheelen, T. L.
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ISBN 10: 0135041082 ISBN 13: 9780135041086
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Hunger, J. D. & Wheelen, T. L.
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ISBN 10: 0135041082 ISBN 13: 9780135041086
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Hunger, J. D. & Wheelen, T. L.
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ISBN 10: 0135041082 ISBN 13: 9780135041086
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Condition: Good. Your purchase helps support Sri Lankan Children's Charity 'The Rainbow Centre'. Ex-library, so some stamps and wear, but in good overall condition. Our donations to The Rainbow Centre have helped provide an education and a safe haven to hundreds of children who live in appalling conditions. Seller Inventory # Z1-Q-034-02871

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Softcover. Condition: Neu. Unbenutzte Restauflage Unbenutzt. Schnelle Lieferung, Kartonverpackung. Abzugsfähige Rechnung. Bei Mehrfachbestellung werden die Versandkosten anteilig erstattet. -For undergraduate and graduate level strategic management courses. Hunger/Wheelen is a concise book that covers the most important concepts and techniques in strategic management. 192 pp. Englisch. Seller Inventory # INF1000021093

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