This is a practical attempt to define and describe the role of the managing director and the qualities which make individuals successful. The author interviews directors from a multinational, medium-sized plc, private company and UK subsidiary - including Sir Alan Shepherd of Grand Metropolitan, Sir Malcolm Fields of W.H. Smith, Guinness Brewing's MD, Brendan O'Neill, Sir Adrian Cadbury, the leadership "guru" John Adair as well as international head-hunters Korn Ferry - and draws conclusions.
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