Adaptive Web Design: Crafting Rich Experiences with Progressive Enhancement (Voices That Matter)

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9780134216140: Adaptive Web Design: Crafting Rich Experiences with Progressive Enhancement (Voices That Matter)

Unlike most technology books, Adaptive Web Design, Second Edition is not a technique book. It’s a philosophy book about how to build websites that can go further and do more using progressive enhancement. This book uses code to help you understand how to apply the philosophy, but learning how to write code is not the focus. Adaptive Web Design, Second Edition will show you how you can craft interfaces that work for any user and how each and every decision you make in a web project affects your end user.


This second edition of Adaptive Web Design goes beyond the first edition to frame even more of the web design process in the lens of progressive enhancement. You will learn how content strategy, UX, HTML, CSS, responsive web design, JavaScript, server-side programming, and performance optimization all come together in the service of users on whatever device they happen to use to access the Web.


Understanding progressive enhancement will make you a better web professional, whether you’re a content strategist, information architect, UX designer, visual designer, front-end developer, back-end developer, or project manager. It will enable you to visualize experience as a continuum and craft interfaces that are capable of reaching more users while simultaneously costing less money to develop. And when you've mastered the tenets and concepts in this book, you will see the Web in a whole new way—like Neo seeing the Matrix. You will gain Web design superpowers and become invaluable to your employer, your clients, and to the Web as a whole.

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About the Author:

Aaron Gustafson has been working on the web for nearly 15 years and, in that time, has cultivated a love of web standards and an in-depth knowledge of website strategy and architecture, interface design, and numerous languages (including XHTML, CSS, JavaScript, and PHP). He is group manager of the Web Standards Project (WaSP) and serves as an Invited Expert to the World Wide Web Consortium's Open Web Education Alliance (OWEA). Gustafson lives and works in Chattanooga, TN.

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Book Description Pearson Education (US), United States, 2015. Paperback. Book Condition: New. 2nd Revised edition. 216 x 143 mm. Language: English . Brand New Book. Building an elegant, functional website requires more than just knowing how to code. In Adaptive Web Design, Second Edition, you ll learn how to use progressive enhancement to build websites that work anywhere, won t break, are accessible by anyone-on any device-and are designed to work well into the future. This new edition of Adaptive Web Design frames even more of the web design process in the lens of progressive enhancement. You will learn how content strategy, UX, HTML, CSS, responsive web design, JavaScript, server-side programming, and performance optimization all come together in the service of users on whatever device they happen to use to access the web. Understanding progressive enhancement will make you a better web professional, whether you re a content strategist, information architect, UX designer, visual designer, front-end developer, back-end developer, or project manager. It will enable you to visualize experience as a continuum and craft interfaces that are capable of reaching more users while simultaneously costing less money to develop. When you ve mastered the tenets and concepts of this book, you will see the web in a whole new way and gain web design superpowers that will make you invaluable to your employer, clients, and the web as a whole. Visit to learn more. Bookseller Inventory # AAK9780134216140

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Book Description Pearson Education (US), United States, 2015. Paperback. Book Condition: New. 2nd Revised edition. 216 x 143 mm. Language: English . Brand New Book. Building an elegant, functional website requires more than just knowing how to code. In Adaptive Web Design, Second Edition, you ll learn how to use progressive enhancement to build websites that work anywhere, won t break, are accessible by anyone-on any device-and are designed to work well into the future. This new edition of Adaptive Web Design frames even more of the web design process in the lens of progressive enhancement. You will learn how content strategy, UX, HTML, CSS, responsive web design, JavaScript, server-side programming, and performance optimization all come together in the service of users on whatever device they happen to use to access the web. Understanding progressive enhancement will make you a better web professional, whether you re a content strategist, information architect, UX designer, visual designer, front-end developer, back-end developer, or project manager. It will enable you to visualize experience as a continuum and craft interfaces that are capable of reaching more users while simultaneously costing less money to develop. When you ve mastered the tenets and concepts of this book, you will see the web in a whole new way and gain web design superpowers that will make you invaluable to your employer, clients, and the web as a whole. Visit to learn more. Bookseller Inventory # AAK9780134216140

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Book Description Pearson Education (US). Paperback. Book Condition: new. BRAND NEW, Adaptive Web Design: Crafting Rich Experiences with Progressive Enhancement (2nd Revised edition), Aaron Gustafson, Unlike most technology books, Adaptive Web Design, Second Edition is not a technique book. It's a philosophy book about how to build websites that can go further and do more using progressive enhancement. This book uses code to help you understand how to apply the philosophy, but learning how to write code is not the focus. Adaptive Web Design, Second Edition will show you how you can craft interfaces that work for any user and how each and every decision you make in a web project affects your end user. This second edition of Adaptive Web Design goes beyond the first edition to frame even more of the web design process in the lens of progressive enhancement. You will learn how content strategy, UX, HTML, CSS, responsive web design, JavaScript, server-side programming, and performance optimization all come together in the service of users on whatever device they happen to use to access the Web. Understanding progressive enhancement will make you a better web professional, whether you're a content strategist, information architect, UX designer, visual designer, front-end developer, back-end developer, or project manager. It will enable you to visualize experience as a continuum and craft interfaces that are capable of reaching more users while simultaneously costing less money to develop. And when you've mastered the tenets and concepts in this book, you will see the Web in a whole new way-like Neo seeing the Matrix. You will gain Web design superpowers and become invaluable to your employer, your clients, and to the Web as a whole. Bookseller Inventory # B9780134216140

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