Items related to 1001 Ideas to Create Retail Excitement

1001 Ideas to Create Retail Excitement - Softcover

Falk, Edgar A.

 
9780132923934: 1001 Ideas to Create Retail Excitement
Softcover
ISBN 10: 0132923939 ISBN 13: 9780132923934
Publisher: Prentice-Hall International (UK), 1994

Synopsis

Here is a storehouse of practical suggestions that show small- to medium-sized retailers how to attract new customes ... and keep them coming bak.

"synopsis" may belong to another edition of this title.

From the Author

One of the best marketing books for the smaller retailer
Now in its sixth printing, "1,001 Ideas...." has been called one of the best and most creative retail marketing books currently available by trade magazine critics, as well as the retail associations. It provides over 300 pages of ideas retailers can easily and inexpensively conduct, including promotions, sales, special events, community events, customer relations programs, sports tie-in, frequent buyer programs, free research and sales training.

About the Author

Edgar A. Falk is a marketing and public relations veteran, with more than 30 years' experience with such firms as BBD&O and N.W. Ayer, serving clients such as GE, AT&T, and Sharp Electronics. The recipient of five Silver Anvils from the PR Society of America, and the author of numerous articles on advertising and public relations, Mr. Falk now operates his own agency.

"About this title" may belong to another edition of this title.

Publisher
Prentice-Hall International (UK)
Publication date
1994
Language
English
ISBN 10 
0132923939
ISBN 13 
9780132923934
Binding
Paperback
Number of pages
304