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Synopsis
This work provides a current approach to teaching the basic skills of business management. Presenting both time-honoured issues and contemporary concerns, the text addresses the means for handling both to ensure individual success. It covers traditional management challenges as well as contemporary issues related to people, diversity, quality, ethics, and the global environment.
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About the Author
Certo is a cofounder of WebSolvers, Inc., a consultancy specializing in developing ebusiness solutons for corporations. He is former dean and professor of management at the Crummer Graduate School of Business at Rollins College.
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- PublisherPearson Education (US)
- Publication date2000
- ISBN 10 0132106345
- ISBN 13 9780132106344
- BindingHardcover
- LanguageEnglish
- Number of pages656
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Modern Management
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Prentice Hall College Div, 1996
ISBN 10: 0132106345
ISBN 13: 9780132106344
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Modern Management
Published by
Prentice Hall College Div, 1996
ISBN 10: 0132106345
ISBN 13: 9780132106344
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Modern Management
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ISBN 10: 0132106345
ISBN 13: 9780132106344
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Modern Management
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ISBN 13: 9780132106344
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