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Strategic Marketing for Non-Profit Organizations - Softcover

 
9780131753723: Strategic Marketing for Non-Profit Organizations

Synopsis

For graduate courses in Nonprofit Marketing and Management.

Strategic Marketing for Non-Profit Organizations, 7th Edition is a best-selling text that focuses on the impact of nonprofit marketing in the social sector and the growing intersection between nonprofit management and the business world.

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Synopsis

For graduate courses in Nonprofit Marketing and Management. This best-selling text focuses on the impact of nonprofit marketing in the social sector and the growing intersection between nonprofit management and the business world.

"About this title" may belong to another edition of this title.

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Andreasen, Alan; Kotler, Philip
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ISBN 10: 013175372X ISBN 13: 9780131753723
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Andreasen, Alan, Kotler, Philip
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Andreasen, Alan; Kotler, Philip
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