Basic Business Statistics: Concepts and Applications (10th Edition)

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9780131536869: Basic Business Statistics: Concepts and Applications (10th Edition)

This comprehensive book focuses on the underlying statistical concepts that are important to business. This Tenth edition has been substantially revised and rewritten to improve readability and comprehension, now featuring a more active, conversational writing style and a streamlined design. The authors take an applied approach and relate the concepts and applications of statistics to the functional areas of business-accounting, marketing, management, and economics and finance. This text also emphasizes the proper use of statistics to analyze data and assumes that computer software is an integral part of this analysis. Excel and Minitab, and SPSS® are featured. For business professionals.

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From the Publisher:

Takes a practical, data analytic approach to the teaching of business statistics through the development and use of a survey. The fundamental strengths of the Sixth Edition are its innovative, data-analytic survey-research approach and its pedagogical features.

From the Back Cover:

Key Benefit: Takes a practical, data analytic approach to the teaching of business statistics through the development and use of a survey (and database) that integrates various topics, permitting a cohesive study of the subject. The fundamental strengths are its innovative, data-analytic survey-research approach and its internal pedagogical features. Key FEATURES: incorporates trends in pedagogy (e.g., active and collaborative learning); demonstrates the increased use of statistical software on pc's; presents modern statistical developments; and includes trends in business school curriculum (e.g., ethics, globalization, and quality). Market:

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Mark L. Berenson, David M. Levine, Timothy C. Krehbiel
Published by Prentice Hall (2005)
ISBN 10: 0131536869 ISBN 13: 9780131536869
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Berenson, Mark L., Levine, David M., Kre
Published by Prentice Hall (2005)
ISBN 10: 0131536869 ISBN 13: 9780131536869
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