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Concepts in Strategic Management and Business Policy - Softcover

 
9780131424050: Concepts in Strategic Management and Business Policy

Synopsis

This comprehensive text offers an engaging look into new and traditional strategic management topics. Its thorough coverage helps students develop an understanding of the wide range of theories and research available in this field―from competitive strategy and industry analysis to environmental trends and ethics. Integration of international issues throughout provides an essential understanding of global economics and its impact on business activities in any location.

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From the Back Cover

Highlights of the ninth edition:

New section of Internet Research Cases and end of chapter experiential exercises for researching and analyzing companies.

Five of the mini-cases are included in the book.

  • eBay
  • Hershey Foods
  • AirTran
  • Tyson Foods
  • Eli Lilly

Five additional mini-cases are on the companion website at www.prenhall.com/wheelen

  • Southwest Airlines
  • Stryker
  • Heinz
  • Williams-Sonoma
  • Pfizer

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Wheelen, Thomas L.,Hunger, J. David
Published by Pearson College Div, 2003
ISBN 10: 013142405X ISBN 13: 9780131424050
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paperback. Condition: Good. Connecting readers with great books since 1972! Used textbooks may not include companion materials such as access codes, etc. May have some wear or writing/highlighting. We ship orders daily and Customer Service is our top priority! Seller Inventory # S_440813218

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Thomas L. Wheelen; J. David Hunger
Published by Pearson College Div, 2003
ISBN 10: 013142405X ISBN 13: 9780131424050
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Thomas L. Wheelen; J. David Hunger
Published by Pearson College Div, 2003
ISBN 10: 013142405X ISBN 13: 9780131424050
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Paperback. Condition: Good. No Jacket. Pages can have notes/highlighting. Spine may show signs of wear. ~ ThriftBooks: Read More, Spend Less 1.75. Seller Inventory # G013142405XI3N00

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Wheelen, Thomas L.
Published by Pearson College Div, 2003
ISBN 10: 013142405X ISBN 13: 9780131424050
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Condition: Good. Your purchase helps support Sri Lankan Children's Charity 'The Rainbow Centre'. Ex-library, so some stamps and wear, but in good overall condition. Our donations to The Rainbow Centre have helped provide an education and a safe haven to hundreds of children who live in appalling conditions. Seller Inventory # Z1-M-019-02792

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Wheelen, Thomas L.
Published by Pearson College Div, 2003
ISBN 10: 013142405X ISBN 13: 9780131424050
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Seller: Phatpocket Limited, Waltham Abbey, HERTS, United Kingdom

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Condition: Acceptable. Used - Acceptable. Your purchase helps support Sri Lankan Children's Charity 'The Rainbow Centre'. Ex-library with wear and barcode page may have been removed. Our donations to The Rainbow Centre have helped provide an education and a safe haven to hundreds of children who live in appalling conditions. Seller Inventory # Z1-M-019-02793

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Wheelen, Thomas L.
Published by Pearson/Prentice Hall, 2004
ISBN 10: 013142405X ISBN 13: 9780131424050
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Condition: Fair. This is an ex-library book and may have the usual library/used-book markings inside.This book has soft covers. In fair condition, suitable as a study copy. Please note the Image in this listing is a stock photo and may not match the covers of the actual item,850grams, ISBN:9780131424050. Seller Inventory # 7080651

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