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This text presents an overview of the core topics of marketing. Features include: global marketing; ethical issues and social responsibility; building customer satisfaction through quality, service and value; and case studies concerning environmental, cultural and presidential marketing.
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- PublisherPearson Education (US)
- Publication date1993
- ISBN 10 0130980390
- ISBN 13 9780130980397
- BindingPaperback
- Edition number2
- Number of pages752
- Rating
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Principles of Marketing
Published by
Pearson Education (US)
(1993)
ISBN 10: 0130980390
ISBN 13: 9780130980397
Used
Paperback
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Book Description Paperback. Condition: Very Good. The book has been read, but is in excellent condition. Pages are intact and not marred by notes or highlighting. The spine remains undamaged. Seller Inventory # GOR001759966
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Principles of Marketing
Published by
Pearson Education (US) 01/11/1993
(1993)
ISBN 10: 0130980390
ISBN 13: 9780130980397
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Softcover
Quantity: 2
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Book Description Condition: Very Good. This book is in very good condition and will be shipped within 24 hours of ordering. The cover may have some limited signs of wear but the pages are clean, intact and the spine remains undamaged. This book has clearly been well maintained and looked after thus far. Money back guarantee if you are not satisfied. See all our books here, order more than 1 book and get discounted shipping. . Seller Inventory # 7719-9780130980397
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Principles of Marketing
Published by
Pearson Education (US), United States, Upper Saddle River
(1993)
ISBN 10: 0130980390
ISBN 13: 9780130980397
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Paperback
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Book Description Paperback. Condition: Fair. This text presents an overview of the core topics of marketing. Features include: global marketing; ethical issues and social responsibility; building customer satisfaction through quality, service and value; and case studies concerning environmental, cultural and presidential marketing. A readable copy of the book which may include some defects such as highlighting and notes. Cover and pages may be creased and show discolouration. Seller Inventory # GOR006319332
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Principles of Marketing
Published by
Pearson Education (US)
(1993)
ISBN 10: 0130980390
ISBN 13: 9780130980397
Used
Paperback
Quantity: 1
Seller:
Rating
Book Description Paperback. Condition: Used; Good. Dispatched, from the UK, within 48 hours of ordering. This book is in good condition but will show signs of previous ownership. Please expect some creasing to the spine and/or minor damage to the cover. Damaged cover. The cover of is slightly damaged for instance a torn or bent corner. Grubby book may have mild dirt or some staining, mostly on the edges of pages. Seller Inventory # CHL8745409
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Principles of Marketing
Published by
Pearson Education (US) 01/11/1993
(1993)
ISBN 10: 0130980390
ISBN 13: 9780130980397
Used
Softcover
Quantity: 2
Seller:
Rating
Book Description Condition: Very Good. Shipped within 24 hours from our UK warehouse. Clean, undamaged book with no damage to pages and minimal wear to the cover. Spine still tight, in very good condition. Remember if you are not happy, you are covered by our 100% money back guarantee. Seller Inventory # 6545-9780130980397
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Principles of Marketing
Published by
Prentice Hall
(1994)
ISBN 10: 0130980390
ISBN 13: 9780130980397
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Softcover
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Book Description Condition: Good. This is an ex-library book and may have the usual library/used-book markings inside.This book has soft covers. In good all round condition. Please note the Image in this listing is a stock photo and may not match the covers of the actual item,1450grams, ISBN:9780130980397. Seller Inventory # 8484036
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Stock Image
Principles of Marketing
Published by
Prentice Hall
(1993)
ISBN 10: 0130980390
ISBN 13: 9780130980397
Used
Softcover
Quantity: 1
Seller:
Rating
Book Description Condition: Fair. This is an ex-library book and may have the usual library/used-book markings inside.This book has soft covers. In fair condition, suitable as a study copy. Please note the Image in this listing is a stock photo and may not match the covers of the actual item,1550grams, ISBN:9780130980397. Seller Inventory # 9559084
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